Philip Shelper

Philip Shelper has over 12 years’ experience within the loyalty industry, including roles at Qantas Frequent Flyer and Vodafone, as well as running his own loyalty management consultancy, Loyalty & Reward Co, which he established in 2013. Loyalty & Reward Co focuses on loyalty program design and implementation for major companies globally. Phil is a member of over 140 loyalty programs, and a researcher of loyalty psychology and loyalty history, all of which he uses to understand the essential dynamics of what makes a successful loyalty program. He is an active cryptocurrency trader and presents regularly on blockchain loyalty at conferences and meet-ups around the world. Phil is always interested to share knowledge about blockchain loyalty, and regularly does so via www.blockchainloyalty.io, a global blockchain loyalty resource centre.

TaTaTu is TaTaToast

April 15, 2019Philip ShelperBlockchain Loyalty companies, ICO's, Tokenomics

TaTaTu is a Netflix competitor which rewards viewers with TTU cryptotokens for watching premium content, with the cost of the tokens covered by advertising revenue. (more…)

Blockchain Loyalty 2nd Edition Available Now

April 4, 2019Philip ShelperBlockchain Loyalty companies, Blockchain Marketing companies, ICO's, Projects, Research, Tax & Legal, Technology, Tokenomics

Blockchain Loyalty 2^nd Edition provides deep insight into how blockchain and cryptocurrencies are disrupting loyalty and reinventing marketing around the world. Written by Philip Shelper with contributions by Piper Alderman. (more…)

An interview with Chuck Ehredt – CEO and Co-Founder of Currency Alliance

March 6, 2019Philip ShelperResearch, Technology

Recently Loyalty & Reward Co caught up with Chuck Ehredt who has been active in the blockchain loyalty space for several years. Chuck is a seasoned entrepreneur, as well as being CEO and Co-Founder of Currency Alliance. (more…)

BLOCKCHAIN LOYALTY NEWS | PHIL’S EXPERT INSIGHTS | HISTORY OF LOYALTY CURRENCIES

March 5, 2019Philip ShelperProjects, Research

To understand the significant opportunity for cryptocurrencies to be used to power loyalty programs, it is essential to review the history of different currencies within loyalty programs. (more…)

Hyperledger Sydney Blockchain Loyalty MeetUp

February 24, 2019Philip ShelperBlockchain Loyalty companies, Projects

Hosted on March 27th by The Linux Foundation, the Loyalty & Reward Co team will be presenting on all applications of blockchain within the loyalty industry. Join us by registering here. (more…)

Paid By Coins makes payment processing safer and cheaper than credit cards

February 20, 2019Philip ShelperBlockchain Loyalty companies, Technology

Paid By Coins provide a simple, cost effective and secure payment portal allowing consumers to use their cryptocurrency to pay their bills via BPAY or pay directly to any Australian bank account. (more…)

LOYYAL ENTERS JAPAN

February 11, 2019Philip ShelperBlockchain Loyalty companies

Continuing their rapid global expansion, Loyyal have recently secured a funding injection from Japanese firm Recruit Co., Ltd. (more…)

Loyyal announces v2.0 platform release

February 7, 2019Philip ShelperBlockchain Loyalty companies, Technology

Loyyal, an enterprise blockchain loyalty platform provider, has announced the launch of version 2.0 of their Loyyal Product Suite. (more…)

BLOCKCHAIN LOYALTY NEWS | PHIL’S EXPERT INSIGHTS | ENTERPRISE BLOCKCHAIN SOLUTIONS

February 3, 2019Philip ShelperBlockchain Loyalty companies, Technology

This month Phil provides an overview of Loyyal, an enterprise blockchain platform solving real-world problems for major airlines and banks. (more…)

Supermoney is using blockchain to link loyalty programs and unlock value

January 29, 2019Philip ShelperBlockchain Loyalty companies

UK-based Supermoney are recent entrants to the blockchain loyalty industry, but come with a grand vision after recently completing a 10-week accelerator program with BMW Financial Services (more…)