Nuggets News video interview featuring Loyalty & Reward Co CEO, Phillip Shelper.
This video interview is an insightful discussion around the role blockchain can play within the loyalty industry both now and in the future and what impact this may have.
The sheer scale and number of uses on the existing Facebook network are the key foundations to run a successful blockchain loyalty program. The potential for Facebook to leverage blockchain technology to reinvent themselves and the way they manage member data in a secure and trusted manner is also discussed.
Philip Shelper is a loyalty management consultant based in Sydney, Australia who obsesses about everything to do with loyalty and rewards. His company Loyalty & Reward Co are a leading loyalty consulting firm.
Phil is the author of Blockchain Loyalty: Disrupting loyalty and reinventing marketing using cryptocurrencies. Buy the book.
www.blockchainloyalty.io is a global resource centre for everything blockchain loyalty.