The second edition of Blockchain Loyalty, the definitive source on this exciting subject, is now available. This edition is very comprehensive, covering a wide range of topics to inform readers about the enormous amount of innovation taking place in this space.
The book details the two main ways that blockchain can be applied to loyalty programs; Crytocurrency Rewards and Enterprise Blockchain Loyalty Solutions.
Written by Philip Shelper with contributions by Piper Alderman, Blockchain Loyalty 2nd Edition is available at all good book stores:
Buy Blockchain Loyalty on Amazon;
PHILIP SHELPER has over 13 years’ experience within the loyalty industry, including roles at Qantas Frequent Flyer and Vodafone, as well as running Australia’s leading loyalty management consultancy, Loyalty & Reward Co. Phil is an Advisory Board member of the Australian Loyalty Association. He also manages www.blockchainloyalty.io, a global blockchain loyalty resource centre.